Primus Green Energy recently showcased their drop-in gasoline pilot plant for producing an innovative, alternative gasoline just five years after the companyâ€™s inception. Distinguishing their product from competitors, the fuel is compatible with traditional car engines by not requiring any modifications.
â€œNo one can out-innovate the U.S., and no state in the U.S. can out-innovate New Jersey,â€ stated U.S. Congressman (R-NJ) Leonard Lance. The Congressman and other New Jersey officials joined Primus Green Energy, located in Hillsborough, N.J., for the unveiling of their demonstration plant.
Funded solely by IC Green Energy, a branch of Israel Corporation, Primus has raised $40 million over the past five years. Dr. Yom-Tov Samia, Chief Executive and President of IC Green Energy said he would like to see more partners from the public and private sectors, including the U.S.
Attending the event were former New Jersey governor James Florio, as well as Senators and Representatives from New Jersey, representatives from the Department of Environmental Protection and U.S. Department of Agriculture. The pride displayed by the small but powerful energy company was evident as Primusâ€™ Chief Executive Officer, Robert Johnson, and Vice President of Business Development, Dr. George Boyajian, addressed the crowd. â€œOur production of high quality gasoline is a tremendous achievement, with huge implications for energy security,â€ said Boyajian.
Primus has the potential to be a game changer for the fuel industry, including bioâ€“jet fuel and the bioâ€“diesel market, according to Primus officials.
The companyâ€™s technology, which allows renewable gasoline to be produced from natural gas or wood pellets, may offer solutions to previous industry obstacles. Their use of non-agricultural biomass and the ability to transport the gasoline using the interstate pipeline system enable the renewable fuel to be cost-competitive with fossil fuels, according to Primus.
Such pricing has remained one of the greatest challenges faced by renewable fuel companies that are looking to appeal to an array of transportation sectors.
In the future, as Primus expands into bio-jet fuel, their technology will become increasingly important, as military and commercialÂ aviation search for alternative fuels to costly and harmful fossil fuels. Jet fuel emissions are expected to increase 75% by 2020, according to the Carbon War Room [view TGE June issue]. While discussing the quest for alternatives to oil in an article in Scientific American, Jigar Shah, former CEO of the Carbon War Room, said, â€œAviation is where it is going to come first.â€
At the forefront of this quest is the U.S. military. In May 2011, the U.S. Department of Defense released its first, â€œOperational Energy Strategyâ€ reportÂ detailing the militaryâ€™s commitment and strategy to reduce its dependency on fossil fuels. Â In an article in Forbes, Colorado Sen. Mark Udall explained that the Pentagon is the greatest consumer of fossil fuels in the world. This means that companies working in the renewable fuel industry, such as Primus, enter a market whose clients are desperate for solutions.
This, however, is in the future. Until Primus makes the transition into the bio-jet and diesel markets, their focus will remain on drop-in gasoline for cars.